Commercial Graphics
Why Building Wraps are the Newest Trend in Outdoor Marketing
Building wraps are seeing a massive spike in 2020, and no one is talking about why. We aim to change that. As a leading provider of commercial graphics, we know a thing or two about outdoor marketing and can speak to the trends seen in this industry. Here are some reasons why building wraps are…
Read MoreThe Most Unique Items We’ve Ever Wrapped
Working in commercial graphics, you end up fielding a lot of… unique requests for work. In truth, it’s one of the things we love about our jobs here: finding creative solutions for unique projects and ideas. Over the years, here are the most unique items we’ve ever wrapped… Tiny Truck Wraps Here at AP Wraps,…
Read MoreRetail Graphics Play a Huge Role in Driving Sales
If you own or operate a retail store, you know how important it is to find new ways to increase sales. Not only is the goal to bring more people into your store, but also increase what they purchase once inside. One of the most influential parts of the marketing mix to achieve these goals…
Read MoreCOVID-19 Has Changed the Way Businesses Advertise
Have the times changed the way you are advertising? You’re not alone. Countless businesses are finding their traditional ways of advertising are becoming ineffective or crowded. With less outlets to advertise, and more people advertising on the same space, how are you changing to stay ahead? Many businesses are finding new ways to reach customers…
Read MoreWhy We Don’t Cut Corners
Many commercial graphics companies cut corners on their services; AP Corp is not one of them. We focus on delivering the highest quality end-product—no matter what. This strategy can contrast with a many other commercial graphics companies who find ways to reduce their costs through substandard materials, printing processes, and installation methods. Here’s why we don’t cut corners, and what it means for you. Why We…
Read MoreWhat is Experiential Marketing and How Can Wall Graphics Help?
One of the newest trends in marketing is experiential marketing. With the term being thrown around so often, its definition can get a little muddled. So, what is experiential marketing? How can wall graphics help improve an experiential marketing campaign? Experiential Marketing in a Nutshell This type of marketing strategy is a lot like event…
Read MoreShould you Reface or Replace your Exterior Signage?
Do you have an old sign outside your shop in need of updating? Your choices boil down to two options: reface or replace your exterior signage. Here’s what to consider with either of those options… When to Reface Your Exterior Signage Refacing signage helps you cut costs while also giving you the opportunity to update…
Read MoreDo Billboards Even Work Anymore?
Yes and no. Billboards are a great way to drive large brand awareness in a local community. Especially if you have the money to get a billboard on a busy street. That said, billboards have many downsides. They are only temporary; based on the terms of your contract’s agreement, they don’t allow segmentation, and many…
Read MoreWhat are Experiential Graphics?
If you’ve shopped in any store during the holidays, you’ve experienced ‘that feeling’. It’s the feeling that you’re part of something beyond just a normal shopping experience. Whether it’s a massive entry display, decorations throughout the store, or a themed floor graphic which pulls you towards something. It’s something beyond just plain white tiled floors…
Read MoreWhy Do We Use Latex Printers?
At AP Wraps, we use a variety of high-end machinery to produce our finished products. One such category of machine, are latex printers. But why, of all the types of available printers, do we use latex printers for our work? Here’s more on why we print with latex printers… What is a Latex Printer? First,…
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